{"id":11882,"date":"2012-11-16T15:30:24","date_gmt":"2012-11-16T08:30:24","guid":{"rendered":"http:\/\/www.forestsnews.org\/?p=11882"},"modified":"2015-07-30T15:59:46","modified_gmt":"2015-07-30T08:59:46","slug":"los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales","status":"publish","type":"post","link":"https:\/\/www.forestsnews.org\/es\/11882\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales","title":{"rendered":"Los retos de comunicaci\u00f3n de las ciencias para las pol\u00edticas forestales"},"content":{"rendered":"<p><a href=\"http:\/\/www.forestsnews.org\/11882\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\/polex-ph-november\/\" rel=\"attachment wp-att-11883\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11883\" title=\"los retos de comunicacion\" alt=\"\" src=\"\/\/www.forestsnews.org\/wp-content\/uploads\/2012\/11\/Polex-PH-November.jpg\" width=\"352\" height=\"222\" \/><\/a><\/p>\n<p>Comunicar resultados cient\u00edficos y de investigaci\u00f3n, y sus implicaciones, es un desaf\u00edo tanto para los que los emiten como para los destinatarios. Por un lado, nos esforzamos por contar con pruebas rigurosas y relevantes, y por el otro, de tener un proceso de decisi\u00f3n democr\u00e1tico. Pero aun as\u00ed, no lo conseguiremos si la comunicaci\u00f3n entre ambas partes no funciona o si est\u00e1 repleta de informaci\u00f3n con escaso fundamento cient\u00edfico. El objetivo es agrupar los resultados relevantes de manera que las consecuencias de la acci\u00f3n (o de su ausencia) sean comprendidas, asimiladas y no se ignoren a la ligera.<\/p>\n<p>Este <a href=\"http:\/\/www.forestsnews.org\/11482\/communication-challenges-in-science-for-forest-policy\/#.UJx1ym83vTp\" target=\"_blank\">blog<\/a> es una reflexi\u00f3n personal sobre las posibles consecuencias de utilizar buena informaci\u00f3n equivocadamente y, lo que es m\u00e1s peligroso, usar informaci\u00f3n err\u00f3nea de modo convincente. Para ello, he tomado prestada la figura de arriba de Gill Petrokofsky, del Instituto de Biodiversidad de la Universidad de Oxford, para ilustrar con un esquema los casos posibles.<\/p>\n<p>Muchas personas, incluyendo acad\u00e9micos, legisladores y personas del \u00abcuarto poder\u00bb, cuyo papel principal es la comunicaci\u00f3n, se dedican al an\u00e1lisis minucioso de la comunicaci\u00f3n de las ciencias que estudian al cambio clim\u00e1tico (como por ejemplo, <a href=\"http:\/\/rogerpielkejr.blogspot.com.br\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Roger Pielke<\/a> y <a href=\"http:\/\/stephenschneider.stanford.edu\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Stephen Schneider<\/a>). El <a href=\"http:\/\/www.ipcc.ch\/publications_and_data\/ar4\/syr\/en\/contents.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">proceso de evaluaci\u00f3n y los informes del IPCC<\/a> y un amplio corpus cient\u00edfico sientan las bases para alcanzar un consenso cient\u00edfico sobre el cambio clim\u00e1tico. Por lo tanto, es desconcertante leer un <a href=\"http:\/\/www.ucsusa.org\/assets\/documents\/global_warming\/Is-News-Corp-Failing-Science.pdf\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">documento reciente<\/a> que muestra que algunos canales de informaci\u00f3n muy influyentes (Fox News y el <em>Wall Street Journal<\/em>) tergiversan este consenso hasta en el 80 y90% de sus art\u00edculos e intervenciones referentes al cambio clim\u00e1tico. En mi opini\u00f3n, este es un caso claro de informaci\u00f3n deficiente bien utilizada: comunicadores muy influyentes han reunido informaci\u00f3n enga\u00f1osa y la han presentado a un p\u00fablico formado en su mayor\u00eda por personas sin conocimientos cient\u00edficos.<\/p>\n<p>Un ejemplo de buena informaci\u00f3n mal empleada procede de un campo completamente distinto. Como muchos recuerdan, el <a href=\"http:\/\/www.nasa.gov\/mission_pages\/shuttle\/shuttlemissions\/archives\/sts-51L.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">transbordador espacial Challenger<\/a> se desintegr\u00f3 poco despu\u00e9s de despegar el 28 de enero de 1986. Tal como se describe en el <a href=\"http:\/\/www.edwardtufte.com\/tufte\/books_visex\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">excelente libro de Edward Tufte<\/a>, los cient\u00edficos e ingenieros hab\u00edan llegado de antemano a la conclusi\u00f3n de que hac\u00eda demasiado fr\u00edo para el lanzamiento, bas\u00e1ndose en los datos y experiencias de misiones anteriores. Pero estos resultados no fueron comunicados de modo que las personas que tomaban las decisiones comprendieran claramente las implicaciones de un lanzamiento. A pesar de las pruebas existentes, ocurri\u00f3 el desastre. Este es s\u00f3lo un dram\u00e1tico recordatorio de que la forma en la que se comunican los resultados puede ser crucial.<\/p>\n<p>Volviendo ahora a la silvicultura. \u00bfCu\u00e1nto \u00e9xito tenemos al convencer a los interesados sobre el estado de los bosques y la silvicultura? Hay mucho que leer sobre la relaci\u00f3n entre la ciencia forestal y la pol\u00edtica forestal, por ejemplo en este <a href=\"http:\/\/www.iufro.org\/download\/file\/654\/387\/op17_pdf\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">documento del IUFRO<\/a> de 2005.<\/p>\n<p>Pero, m\u00e1s all\u00e1 del c\u00edrculo de expertos en pol\u00edtica forestal, la percepci\u00f3n del p\u00fablico sobre los bosques y la silvicultura puede ser bastante diferente. Esto ha sido bien estudiado en Europa, por ejemplo en <a href=\"http:\/\/ec.europa.eu\/agriculture\/fore\/publi\/public-perception\/report_en.pdf\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">este informe<\/a>, que presenta una brecha considerable entre la percepci\u00f3n del p\u00fablico y el conocimiento cient\u00edfico consolidado, incluso en hechos bien establecidos como el cambio de la superficie forestal. Dos estudios recientes de CIFOR en <a href=\"\/\/www.cifor.org\/online-library\/browse\/view-publication\/publication\/3909.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Nepal<\/a> y <a href=\"\/\/www.cifor.org\/online-library\/browse\/view-publication\/publication\/3908.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Pap\u00faa Nueva Guinea<\/a> confirman este panorama. Llegan a la conclusi\u00f3n de que la prensa de estos dos pa\u00edses no informa adecuadamente sobre REDD+, debido en parte a que los periodistas no tienen acceso a informaci\u00f3n balanceada y verificada.<\/p>\n<p>As\u00ed que no podemos asumir que nuestros resultados cient\u00edficos ser\u00e1n entendidos. Con frecuencia nos centramos en la necesidad de presentar pruebas cient\u00edficas como tales. Retomar\u00e9 el tema de las pruebas y las revisiones sistem\u00e1ticas de la investigaci\u00f3n forestal en pr\u00f3ximos blogs. El mensaje en este texto es que la comunicaci\u00f3n clara y sistem\u00e1tica de resultados tan relevantes tambi\u00e9n es crucial.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Comunicar resultados cient\u00edficos y de investigaci\u00f3n, y sus implicaciones, es un desaf\u00edo tanto para los que los emiten como para los destinatarios. Por un lado, nos esforzamos por contar con pruebas rigurosas y relevantes, y por el otro, de tener un proceso de decisi\u00f3n democr\u00e1tico. Pero aun as\u00ed, no lo conseguiremos si la comunicaci\u00f3n entre [&hellip;]<\/p>\n","protected":false},"author":71,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[6090],"tags":[730,731,733,732,695,734],"language":[2169],"location":[],"tag-bahasa":[],"tag-espanol":[],"tag-francais":[],"type-espanol":[2966],"type-bahasa":[],"type-english":[],"type-francais":[],"coauthors":[680],"class_list":["post-11882","post","type-post","status-publish","format-standard","hentry","category-forests-news","tag-comunicacion","tag-difusion","tag-forestal","tag-politicas-publicas","tag-silvicultura","tag-toma-de-decisiones","language-espanol","type-espanol-columna-del-director-general"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.4 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Los retos de comunicaci\u00f3n de las ciencias para las pol\u00edticas forestales - Landscape Alliance Forests News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.forestsnews.org\/es\/11882\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los retos de comunicaci\u00f3n de las ciencias para las pol\u00edticas forestales\" \/>\n<meta property=\"og:description\" content=\"Comunicar resultados cient\u00edficos y de investigaci\u00f3n, y sus implicaciones, es un desaf\u00edo tanto para los que los emiten como para los destinatarios. Por un lado, nos esforzamos por contar con pruebas rigurosas y relevantes, y por el otro, de tener un proceso de decisi\u00f3n democr\u00e1tico. Pero aun as\u00ed, no lo conseguiremos si la comunicaci\u00f3n entre [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.forestsnews.org\/es\/11882\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\" \/>\n<meta property=\"og:site_name\" content=\"Landscape Alliance Forests News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CIFORICRAF\" \/>\n<meta property=\"article:published_time\" content=\"2012-11-16T08:30:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-07-30T08:59:46+00:00\" \/>\n<meta name=\"author\" content=\"Peter Holmgren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CIFOR_ICRAF\" \/>\n<meta name=\"twitter:site\" content=\"@CIFOR_ICRAF\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\"},\"author\":{\"name\":\"Peter Holmgren\",\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es#\\\/schema\\\/person\\\/4c6a8d0ab7b85160a0d57a15381a8122\"},\"headline\":\"Los retos de comunicaci\u00f3n de las ciencias para las pol\u00edticas forestales\",\"datePublished\":\"2012-11-16T08:30:24+00:00\",\"dateModified\":\"2015-07-30T08:59:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\"},\"wordCount\":711,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es#organization\"},\"keywords\":[\"comunicaci\u00f3n\",\"difusi\u00f3n\",\"forestal\",\"pol\u00edticas publicas\",\"silvicultura\",\"toma de decisiones\"],\"articleSection\":[\"Forests News\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales#respond\"]}],\"copyrightYear\":\"2012\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\",\"url\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\",\"name\":\"Los retos de comunicaci\u00f3n de las ciencias para las pol\u00edticas forestales - Landscape Alliance Forests News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es#website\"},\"datePublished\":\"2012-11-16T08:30:24+00:00\",\"dateModified\":\"2015-07-30T08:59:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es\\\/11882\\\/los-retos-de-comunicacion-de-las-ciencias-para-las-politicas-forestales#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.forestsnews.org\\\/es\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Los retos de comunicaci\u00f3n de las ciencias para las pol\u00edticas forestales\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.forestsnews.org\\\/es#website\",\"url\":\"https:\\\/\\\/www.forestsnews.org\\\/es\",\"name\":\"Landscape Alliance Forests News\",\"description\":\"The latest news on REDD+, climate change, biofuels, gender, conservation, trade, deforestation, indigenous &amp; 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Under his leadership, CIFOR updated its strategy in 2016, emphasizing the role of forestry in achieving each of the 17 Sustainable Development Goals. Dr. Holmgren has a PhD in Forestry and 26 years of experience in international forestry and agriculture. Prior to CIFOR, Dr. Holmgren worked at the Food and Agriculture Organization (FAO), where he led FAO\u2019s work on climate change and its contributions to the UNFCCC process. While at FAO he also coordinated the Global Forest Resources Assessment, played a leading role in establishing the UN-REDD program and led the development of the Climate Smart Agriculture concept. Dr. Holmgren is credited for leading the dialogue to enhance and broaden the role of forestry in the Global Development Agenda to address the major challenges of our time: poverty, food security, climate change and green economy. 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Por un lado, nos esforzamos por contar con pruebas rigurosas y relevantes, y por el otro, de tener un proceso de decisi\u00f3n democr\u00e1tico. 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